The DSA Media Network is proud to offer custom seminars and training across a variety of topics and subjects. Our team is comfortable on their feet and can customize any workshop to suit a large formal group, smaller personable sessions, and informal brainstorms or planning meetings. Our staff are experienced presenters and enjoy lively discussion and feedback.

Currently, the following seminars are available. For more information or a custom session, please contact us.

Introduction to Interactive Media: This 4 hour course is an all-inclusive survey course covering everything from industry buzz words, usage trends and growth in Canada (and your local market), industry trends & how they should be considered for online media plans and how to read an online report. This class has been taken across western Canada and can be modified to suit your group's needs/experience level.

How & When to Buy: This 2 hour course covers basic measurement and best practices when considering online media. This course is very popular with clients as it helps them to understand the best way to measure campaign success and to understand how and why online can be paired with traditional media.

Social Media, start the conversation: This course covers some of the most recent and popular trends and sites. Special emphasis is given to understanding the use of social media in traditional media plans, how to measure them and when to include them.

Creative Best Practices *NEW*: Both media and creative, in any campaign, should work together to achieve the best placement & response; however, often times media is backed into a creative idea or media is recommended with creative scrambling to fill the position. This course offiers suggestions about how to work creative & media in tandem during the planinng process and reviews placement opportunities for their value, both in cost and customer response.